Privacy Policy
What is your privacy policy?
Our privacy policy is simple:
We only use your personal information for the purpose you gave it to us — whether that’s sending you a walking tour itinerary, preparing your trip in Portugal, responding to your enquiry, or sending you our newsletter.
From time to time, we may:
Contact you to clarify or update information about your walking holiday
Invite you to complete a short survey to improve our tours
Share relevant news, events, or new walking experiences
We will never sell, rent, or trade your personal data.
Your name and email address
We do not rent, swap, or sell our contact lists to advertisers, other websites, or third parties.
The information we collect
Website
We do not collect personally identifiable information from casual website visitors. We only collect anonymous data, as explained below under “Logging, Cookies & Tracking.”
Newsletter
We use ActiveCampaign as our email marketing and automation service provider.
Within ActiveCampaign, we may store:
Information you provide when requesting an itinerary, guide, or download (such as Name, Email Address, Phone Number, Country, and other relevant travel details).
Information you provide when subscribing to our newsletter (usually Name and Email Address).
Technical data collected automatically through email activity, such as general location (based on IP), open rates, and click activity.
We use this information only to:
Send relevant walking holiday content
Improve our communication
Better understand our audience on an anonymous, aggregated level
We do not sell or rent this data.
You can unsubscribe from our newsletter at any time by clicking the unsubscribe link in any email.
Bookings & Paid Walking Tours
When you book a guided or self-guided walking tour with us, we collect only the information necessary to deliver your experience safely and smoothly.
This may include:
Name, address, email, phone number
Payment details (processed securely via our payment provider)
Nationality, date of birth, and address (for insurance purposes when required)
Walking-related details (such as dietary requirements, medical conditions relevant to hiking, emergency contacts, etc.)
We only share necessary information with trusted local partners involved in delivering your tour (for example, accommodations or insurance providers), and only when essential.
Your data is securely stored and deleted when no longer required for legal, operational, or insurance purposes.
Managing your data
You have the right to:
Request access to the data we hold about you
Request correction of inaccurate data
Request deletion of your data
To do so, please email:
[email protected]
We will respond as quickly as possible and in accordance with applicable data protection laws (including GDPR).
Comments & Itinerary Requests
If you comment on our website or request an itinerary, we will only use your email address to:
Respond directly to your request
Follow up regarding your walking tour enquiry
Send updates related specifically to your request
We will not add you to marketing emails unless you explicitly subscribe.
Logging, Cookies & Tracking
We collect anonymous usage data (sometimes called “referrer logs”), such as:
IP address
Browser type
Referring website
Pages visited
This information is used for statistical and website improvement purposes only. We do not link IP addresses to personally identifiable information.
We may use cookies or similar tracking technologies to:
Understand website traffic
Improve user experience
Measure email performance (such as open rates)
You can configure your browser to refuse cookies, though some website features may not function properly.
Security
We take data security seriously.
We have appropriate technical and organizational measures in place to protect personal data against loss, misuse, unauthorized access, alteration, or disclosure.
Access to personal data is limited to authorized personnel and trusted partners who require it to deliver your walking experience.
Legal Disclosure
We may disclose personal information if required by law, subpoena, court order, or other legal process.
We always make every effort to protect user privacy and only disclose information when legally obligated to do so.